4 articles in this category
Every analytics team wants their models to deliver lasting value. But too often, a model that performs beautifully in testing starts to drift, amplify...
Every analytics framework starts with good intentions. A team wants to understand user behavior, optimize a funnel, or measure feature adoption. So th...
Introduction: The Problem of Finite AnalyticsIn a typical project, a team invests significant resources to build a sophisticated customer churn model....
Every analytics roadmap is a bet on the future. The tools you choose, the metrics you prioritize, the data models you harden — they all shape what you...